Getting on for 10 years ago I set up a twitter account called @mobilemanic, I can happily admit it was supposed to be maniac, but that had been taken (I may have also mistyped it). At the time I worked for Nokia and was really into mobile (I still am, but just tend to keep it more relevant to the job market).
In the last couple of years, we have seen a seismic change that has led to more job hunters than ever are accessing job sites, social media and interacting with new jobs through their mobile device. At the same time we have agencies like Carat telling their staff they need to switch off and not to check their emails out of hours.
The main benefit of communicating with people through mobile is that it is always on, making it a great way to reach people quickly, whether via the use of text, email, apps or the internet. The one thing we have noticed is that it seems less time spent on actual calls!
In a world where email has been responsible for the steady decline in traditional written letters and the amount of mail we send in general, it is a case of how do we harness the power of mobile without it appearing overly intrusive.
I don’t have the answer yet in this 24/7, instant, bite size world we live in, but I do know one thing; as a talent consultancy if we solve this we will get much better access to candidates and better responses.
I am not just talking about a functional app, but something more akin to a recruitment solution that is similar to tinder or bumble as I think it would strike a cord with both Gen Y and GenZ! It would have to be engaging, be content led and easy to use.
For now though it remains about maintaining the right balance with clients and candidates and if Scout release ‘Scouter’, you will all be the first to know.
Nick.
